On March 16 SC State students learned the power of perseverance, patience and positivity.
The Communications Program's Media Professionals Speaker Series brought from Columbia Sierra Artemus, of WIS-TV. She is the producer and sometimes host of the station's daily "Soda City Live" program.
Sierra also has her own podcast, SiTV, and is a sought after speaker, brand strategist, community activist, and youth advocate.
A native of Columbia, Sierra graduated from Richland Northeast High School and the University of South Carolina (B.S. Broadcast Journalism).
Sierra's' degree from USC was 11 years in the making. She says she had to pay her own way through school and this caused some stops and starts.
"You've got to be eager and hungry," she told the students. Sierra's career path reflects this attitude.